March 31, 2012
Last year we sat down in a meeting and decided to put some of our advertising apples into The Gazette's basket.
We chose to advertise on the front page of The Gazette and that made a big difference for us. We had the best spring sale ever by a huge margin.
We also ran a Power Package ad which gave us frequency and instant recognition. Every I went, people would say, "Hey you're the guy in the Century Cycles ads!"
Putting the personal touch in our ad reflects the personal touch customers get in our stores.
We also got a big response by placing our ads on The Gazette's Wednesday Health & Fitness pages. It was a good call. When you think bicycles, you naturally think fitness.
Bottom line, if you want to get the attention of Medina County, The Gazette is a great place to start.
Century Cycles is at 1079 N. Court Street, Medina.
Other locations are in Peninsula and Rocky River.