From the February 1, 2008 issue of Bicycle Retailer and Industry News:
The Top 100 Retailers for 2008 were selected because they excel in three area: market share, community outreach and store appearance.
However, each store has its own unique formula for success. We asked each store owner to share what he or she believes sets them apart from their peers. Read on to learn their tricks of the trade.
Rocky River, OH
Number of locations: 3
Years in business: 16
Square footage (main location): 3,600
Number of employees at height of season: 18 full-time, 20 part-time
Owner: Scott S. Cowan
Manager: Mike Petcher
What Sets You Apart: We focus on treating all customer, novice or experienced, with equal passion and enthusiasm. We are ehre to help everyone explore and enjoy the fabulous world of cycling. "Define Your Life. Ride a Bike" isn't just our company slogan, it's our way of life.